The be BOLD line is for curly or dry hair.  Embrace your curls with lustre and bounce enhancing ingredients

PH Balanced / Salon Grade

directions: Get the bar nice and hot in the shower. Massage throughout the hair and scalp. For long hair, grab a small handful and massage from root to tip.  Let set in hair as long as possible.

storage instructions: After each use make sure the bar dries completely out on a soap dish.  Do not store in the shower as the water and humidity can erode the bars faster.  Store in the open air and not the travel containers as it will make your bar nice and hard, and last longer.